Skip to content

Food & Drink

Near-Beer Seer

Figurehead’s Bob Monroe has a uniquely personal reason for creating a nonalcoholic craft beer

By Rob Smith June 16, 2022

Figurehead_StudioSelects-53

This article originally appeared in the March/April 2022 issue of Seattle magazine.

It’s been years since Bob Monroe has had more than a sip of his own beer. That’s about to change.

Shortly after cofounding the popular Figurehead Brewing Co. in Seattle five years ago, Monroe got some surprising news: He had an autoimmune disease that makes him prone to pancreatitis. He was told if he continued to drink, he ran the risk of contracting diabetes. His beer-drinking days were over.

That’s tough news for someone who makes a living brewing and selling beer, but Monroe had a young child and a second on the way. He had no interest in playing roulette with his health.

He did, however, maintain his passion for brewing and his taste for beer. He sometimes turned to the nonalcoholic variety to sate his cravings. Now he’s out to brew his own. If all goes according to plan, Figurehead, whose popular tasting room is near Seattle’s Fishermen’s Terminal, will release its first nonalcoholic craft beer by the end of the year.

“I’ve been thinking about this for a little over a year now,” says Monroe, who still samples his own brew during the tasting process before swishing then spitting it out. He notes that nonalcoholic beer is more expensive to brew because of the extra steps in removing the alcohol after the fermentation process.

He also says that unlike in the mainstream craft beer community, brewers of nonalcoholic beer are reluctant to share techniques and recipes.

“I think it’s considered almost a trade secret because it takes a lot to develop these methods to produce something that tastes like beer but without the alcohol,” Monroe says. “Everybody’s super tight-lipped.”

The nonalcoholic craft beer market is growing, primarily among consumers between the ages of 25 and 34. Data firm Research and Markets predicts the global market will exceed $23 billion in the next three years, an annual growth rate of almost 9%.

Figurehead customers increasingly ask Monroe for nonalcoholic options, though they’re still a distinct minority. He’s been “messing around” with hop water, basically sparkling water with hops in it, and hop-infused teas.

Monroe knows of only one other brewer based in the state, Three Magnets Brewing in Olympia, which produces nonalcoholic craft beer. But it should surprise no one if the idea takes off. Washington is among the nation’s leading craft-brewing states, with an annual economic impact of about $1.5 billion in 2019.

Monroe chronicles the journey on the Figurehead Brewing blog.

Follow Us

Lucy’s Lifts Up Underrepresented Winemakers

Lucy’s Lifts Up Underrepresented Winemakers

New wine bar and bottle shop offers small-batch wines by women, BIPOC, and queer winemakers

Alyssa Lisle is out to crush the norms around wine. Lisle opened Lucy’s Bottle Shop in January in a nondescript midcentury warehouse at 23rd Avenue West and Emerson Street — the newest addition to a nameless little micro-neighborhood to the west of Fisherman’s Terminal, just around the corner from Figurehead Brewing. Its mission behind opening…

Rooftop To Reopen in Maritime Brewing Space

Rooftop To Reopen in Maritime Brewing Space

Brewery has been closed since August 

For a few years I was a regular at Rooftop Brewing, just blocks from Seattle Pacific University. I got to know owner Craig Christian, a lawyer turned brewer, and always loved the beers and friendly staff, many of whom were recent SPU grads. It’s well known that the popular microbrewery on the southeastern edge of…

Tom’s Watch Bar Opens in Uptown

Tom’s Watch Bar Opens in Uptown

Popular sports bar features stadium-sized screens

A new bar that plays “all sports, all the time” has opened next door to Climate Pledge Arena. Tom’s Watch Bar, a popular sports bar and restaurant chain, features several stadium-size, high-definition screens in a two-story, 24,000-square-foot space at 105 Lenny Wilkens Way. It’s the bar’s first location in Seattle and 14th overall. A second…

How To Enjoy Saint Patrick’s Day in the Emerald City

How To Enjoy Saint Patrick’s Day in the Emerald City

Irish pubs plan a special day of events

Did you know that the bucolic green often associated with Ireland and the patron saint historically was not affiliated with that color? The Order of St. Patrick is associated with the color blue. And Saint Patrick was not Irish. He was born in Wales. “Also, Saint Patrick is not the only patron saint of Ireland,” says Paula Stokes, a native of Ireland now living in…