Food & Drink
Lumen Field Lauded for Vegan, Veggie Options
Food appeals to environmentally conscious fans
By Rob Smith February 13, 2025
As the Seahawks prepare for next season, so do their vendors. It’s safe to say that the latter is much more ready than the club’s offensive line.
A report from Placer.ai — a data firm that measures foot traffic via cell phone data, among other things — calls Lumen Field (the home stadium for the NFL’s Seahawks and soccer’s Seattle Sounders and OL Reign) one of its “winners” for engaging fans by adopting local preferences.
Under the provocative headline “Hawkish About the Environment,” the report lauds Lumen officials for “experimenting with plant-based culinary options” and for becoming a certified zero-waste venue last December.
Citing a study by AGS: Behavior & Attitudes, the report notes that “households within Lumen Field’s potential visitor base were 36% more likely to be “Environmentally Conscious Buyers” and “Environmental Contributors” and 39% more likely to be “Vegans” compared to the nationwide average.”
Vegan and vegetarian options at the stadium include nachos, tacos, mac n’ cheese and curry as well as hot dogs, burgers and sausages.
The report goes on to note that the food options likely contribute to fan loyalty.
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