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The Rise of the Experience Economy

The Rise of the Experience Economy

REI brings back guided travel, betting that memories matter more than stuff.

In my household, with two young boys under the age of five, we often have to remind them to take things back. Did you really mean to tell dad that his dinner isn’t good? You might want to take that back. Did your brother deserve to be hit? Let’s rethink that one. Extreme analogies aside,…

Holding the Line

Holding the Line

Skijoring’s wild mix of skiing and horsepower is pulling new crowds across the West and giving Washington’s winter a rush of its own.

The thousand-pound horse barrels forward, muscles flickering under its winter coat as its rider leans forward, urging the animal to go faster. Snow explodes in every direction. A skier grips the 33-foot rope trailing behind, his skis skimming the surface as they surge over a 750-foot course at 40 miles an hour. “It’s the biggest…

Off the Grid

Off the Grid

In winter, Alpine Lakes High Camp near Stevens Pass trades cell service for peace and quiet.

Editor’s note: Since publication, it was brought to our attention that flooding has closed Highway 2 long term, limiting access to this location. Please check current conditions before planning a visit. This is the quietest place I’ve been in a long time, I think, as I stand alone in the snow.  Just off Highway 2,…

Going to the Mountains This Winter? Read This.

Going to the Mountains This Winter? Read This.

A new online tool breaks down avalanche basics for anyone planning snowy fun off the beaten path.

I’m a rule follower when it comes to the outdoors. This summer, my family did some backcountry hiking in Whistler and made sure to do everything by the book—texting friends our plan and location, and wearing a bear bell even though it felt a little dorky. It’s reassuring to know you’ve covered the basics before…

Washington's Wild Middle Fork

Washington’s Wild Middle Fork

Where sweeping views, beloved trails, and a major conservation effort converge.

I have a flaw in my outdoorsman rĂ©sumĂ©. I’ve been to the top of the Washington volcanoes, hiked, skied, and climbed countless mountains and trails throughout our beautiful state. But as a transplant to the area, I’m still not sure I can consider myself a Seattleite because of one thing: I haven’t been to the…

The E-Bike That Saved Our Mornings

The E-Bike That Saved Our Mornings

A simple shift in the school commute turned into the best part of the day.

Ah, the dreaded school morning, when getting your kids out the door is a Herculean effort. Sometimes it feels like getting them to eat breakfast, brush teeth, and get dressed is harder than moving a rock uphill. But never—not once—since we got an e-bike have our kids not wanted to hop on and zoom off…

Skip the Sales

Skip the Sales

Spend Black Friday doing something that feels good and keeps you grounded.

Black Friday deals seem to arrive earlier and earlier. This year, I spotted pre-Black Friday sales creeping into my inbox as early as October. While I don’t mind a good deal on something I need, excess sales promote over-consumerism that leaves me feeling empty.  Skip the Black Friday frenzy altogether and embrace a season of…

Best Beach Town: Edmonds

Best Beach Town: Edmonds

We might be a little biased, since two Seattle magazine staffers grew up in Edmonds and two of them live there now, but this little city on the sound is absolutely a Northwest gem. Long a sleepy enclave best known for its ferry to Kingston (or as the residence of travel writer Rick Steves), Edmonds…

Surfing the Strait

Surfing the Strait

Winter surfing on Washington’s northern edge means fleeting waves, icy water, and pure joy.

There are people so crazy and determined to surf, they’ll go to great lengths to do it. No matter the time of year or how cold it gets, surfers can be found anywhere there’s a wave. From surfing on rivers to tidal bore waves, wave pools, and even behind wakes created by tanker ships, surfers…

Honoring Native Heritage Across Washington

Honoring Native Heritage Across Washington

From Port Townsend’s storytelling trail to Tulalip’s cultural center, these sites invite reflection and honor Indigenous history and living traditions.

Washington State is the Indigenous land of 29 federally recognized Native American tribes, including the Makah, Muckleshoot, and Lummi Nations. In Seattle, we are privileged guests living on the Native land of the Duwamish Tribe. From trails through state parks and landmarks within the city to well-known sites like Snoqualmie Falls (sacred to the Snoqualmie…

Hives Among the Headstones

Hives Among the Headstones

Inside a north Seattle project reimagining cemeteries as sanctuaries for pollinators.

In many old stories, bees are more than just insects. They’re messengers—tiny intermediaries between the living and the dead. There was once even a custom in Europe and America known as “telling the bees:” When a family member died, or another significant life event occurred, someone would go to the hive to share the news….

Lessons from the Land

Lessons from the Land

At the Organic Farm School on Whidbey Island, the ground-to-table mindset is rooted in good intentions.

For some, it’s tough to choose between a perfectly sun-ripened summer tomato and a juicy strawberry—but not for my three-year-old. Tomatoes, always tomatoes. Especially one that he has picked directly off the vine, on a working farm filled with fresh produce, chickens, and pigs. As the juice dribbles down his chin, and the sound of…

Harvest Moon Rising

Harvest Moon Rising

Seattle’s skyline will glow under October’s supermoon.

If your backyard seemed unusually lit last night, that was the near-full moon showing off, and tonight will be even better. This is October’s Harvest Moon, the one that lands closest to the fall equinox and, this year, doubles as a supermoon. According to NASA, it can appear up to 30% brighter and 14% larger…

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