Paint Check: Select Alaska Airlines Planes Get a Fresh Look
The local aviation company debuts a bold Aurora Borealis-inspired livery as it expands internationally.
By Seattle Mag April 15, 2026
This article originally appeared in the March/April 2026 issue of Seattle magazine.
At the beginning of the year, Alaska Airlines unveiled its new global livery: a bold design inspired by the Aurora Borealis. Painted in a palette of deep blues and shimmering emerald greens, the sleek look is a nod to Alaska Airlines’ continued addition of international destinations, which will expand to London, Rome, and Reykjavik by the end of May.
In addition to revealing the livery, the airline announced in January that it had placed an order with Boeing for 105 new 737-10 aircraft and five new 787 aircraft—the largest order in the company’s history.
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